Lyric Analysis!

Expectations of the Audience

Expectations of the Audience

KATY PERRY

Genre
The genre of this artist is mainly pop. Katy Perry's music videos are usually story based. Although Katy Perry is mainly a pop artist she also fits into the genre of pop-rock, rock and electro-pop. Most of her music videos are very fun and different as she usually has unusual stories in her videos.

Promo videos already made
As I stated before Katy Perry's music videos usually are story based. For example the video for her song 'Firework' is different peoples life stories.


Music Video for "Firework"



Target Audience-Fan based expectations
Most of the people i asked said they expected Katy Perry's music videos to be different, quirky and fun. They also said they expect the videos to be intriguing and fun to watch.

New Artist Research

Katy Perry-Artist Research

Katy Perry born on 25th of October 1984 in Santa Barbara, California is an American musician. She was born with the name Katheryn Elizabeth Hudson She then changed it to Katy Perry. Katy Perry’s genre of music varies from Pop, pop-rock,dance-pop, electro-pop,euro-pop and rock.

In 2001 Katy release her first ever album called “Katy Hudson”. The album was self titled Gospel album. In 2007 Katy was signed to Capitol Music. She then began recording tracks for her official Debut album “One of the Boys”. On November 2007 her first music video ‘Ur So Gay’ was released this was the song that introduced her to the music market. On March 10, 2008 she made an appearance as herself on a television series “Wildfire”. Whilst all the buzz for the new artist was building she went on to promote her album. Then on may 06, 2008 the album’s official lead single ‘I Kissed a Girl’ was released. The song peeked at number one for seven weeks on the Billboard Hot 100. The song became a worldwide hit topping charts in 30 countries.

Her album “One of the Boys” was released on June 17, 2008. This album has been certified platinum by the Recording Industry Association of America. Katy then released her second single ‘Hot n Cold’ which became her second top three single in various countries around the world. In January 2009 Katy released her first headlining tour, the Hello Katy Tour.

Katy’s ‘I Kissed a Girl’ earned her a nomination for Best Female Pop Vocal Performance at the 2009 Grammy Awards. She was also nominated in 5 different categories at the 2008 MTV Video Music Awards including best new artist and best female video.

In 2009 Katy was featured on two singles they were ‘Starstrukk’ with 30H!3 and ‘If We Ever Meet Again’ with Timbaland.

In 2010 Katy appeared as a guest judge on the seventh series The X Factor. Later on that year on October 17th Katy Perry appeared again on the show but this time she performed her most recent single ‘Firework’.

Perry’s second mainstream studio album was titled “Teenage Dream” was released in August 2010. The first single form the album was titled ‘California Gurls’. The single came number one on the Billboard Hot 100. The albums second single was ‘Teenage Dream’ ws released in July 2010 and the third single was ‘Firework’.

Discography

• Katy Hudson (2001)
• One of the Boys (2008)
• Teenage Dream (2010)

My new song choice!!!!

Because i changed my mind about my song choice i now have to re-write my artist research, my audience expectations and my lyrics analysis.

My new song choice!!!!

The new song i picked is "Last Friday Night" by Katy Perry. I picked this song because its got a fun beat and is a very "Catchy" song.

I changed my mind!!!!

I have changed my mind about the track i want to use for my music video. The reason for the change is that i felt that the song that i had picked ("This Afternoon" by Nickelback) only gave me a limited amount of ideas whilst the new song i have picked is a song where i can do almost anything.

Expectations of the Audience

Genre
The genre of this band is alternative rock. Usually Nickelback’s music videos are performance based but also story based. Although the band is known as a rock band they have also made music of the genres of alternative rock and heavy metal.

Promo videos already made
As I stated before the bands music videos usually have a mixture of both performance and story within the music video. For example the video for their song “I’d come for you”. This video has a story but also shows the band performing the song.


Music Video for "I'd come for you"





Target Audience-Fan based expectations
Most of the people I asked said that they expected Nickelback’s music videos to include a story along with a performance. They also said that they expect the band to be in all their music videos as this is the case in all of their music videos.